Privacy Policy of the Online Shop "tennistown"

1. General

1.1 The online shop "tennistown" is an offering of tennistown GmbH, Enderstr. 88, 01277 Dresden (hereinafter referred to as "tennistown"). Further information about tennistown can be found in the imprint.

1.2 tennistown is the responsible entity in terms of the Federal Data Protection Act (BDSG) and also a service provider in terms of the Telemedia Act (TMG).

1.3 tennistown takes data protection seriously. The collection of your data is carried out in accordance with legal regulations. You can find comprehensive information about this at www.datenschutz.de.

 

2. Inventory Data

Inventory data are personal data that are provided when creating a customer account and stored by tennistown. This data includes: first and last name, address, telephone number and/or email address of the customer.

 

3. Order Data

3.1 Order data are personal data that are necessary to establish, shape, modify or terminate the contractual relationship with you. This includes: first and last name, address, telephone number and/or email address, usage data, contract billing and payment data, etc.

3.2 tennistown processes and uses this order data to establish, execute and modify the contractual relationship.

3.3 tennistown processes and uses your order data only for the purpose of your consultation, for market research and for advertising, as far as you have consented to this. This includes personalisation services, interactive communication (sending emails, pop-up windows and product offers), the provision of targeted, user-specific content and banner advertising.

 

4. Duration of Data Storage

Your personal data according to sections 2 and 3 will be deleted immediately after the termination of the contractual relationship, unless there are legal regulations requiring further processing, especially the retention of the data, or there is express permission by law or from you.

 

5. Disclosure to Third Parties

5.1 tennistown uses your personal data according to sections 2 and 3 exclusively to enable you to make use of the services of tennistown. In no case will tennistown disclose your personal data to third parties for advertising or marketing purposes or otherwise pass them on to third parties outside the fulfilment of the contractual obligations of tennistown, unless you have expressly consented to this.

5.2 Employees of tennistown are obliged to maintain confidentiality regarding personal data.

5.3 Disclosure of personal data according to sections 2 and 3 to third parties occurs only if this is necessary for the fulfilment of the contract (e.g. delivery companies, payment processing companies, etc.). If tennistown must then pass data on to third parties, it will only do so on the condition that these parties commit to tennistown by contract to observe the protection of your data.

5.4 Furthermore, your personal data according to sections 2 and 3 will be disclosed as far as tennistown is legally obliged to do so. However, tennistown will inform you immediately about this.

 

6. Credit Check

6.1 tennistown will obtain and process information about your personal data from credit agencies for the purpose of checking your creditworthiness, as far as this is necessary to protect the legitimate interests of tennistown and does not impair your legitimate interests. The data transmitted in this context will be used and processed exclusively for this purpose. You can obtain information about the stored data concerning you from the respective credit agency.

6.2 The information will be obtained from the following credit agencies: accumio finance service GmbH, Postfach 101229, 69002 Heidelberg.

6.3 tennistown will transmit data to the credit agencies about non-contractual behaviour on your part. Such reports may only be made under the Federal Data Protection Act if the owed service has not been provided despite its due date, the transmission is necessary to protect the legitimate interests of the responsible entity or a third party and

a) the claim has been established by a legally binding or provisionally enforceable judgment or a debt instrument according to § 794 of the Code of Civil Procedure,

b) the claim has been established according to § 178 of the Insolvency Act and has not been disputed by you at the examination date,

c) you have expressly acknowledged the claim,

d) you have been reminded in writing at least twice after the claim has become due, at least four weeks have passed between the first reminder and the transmission, tennistown has informed you in good time before the transmission of the information, but at the earliest with the first reminder about the impending transmission and you have not disputed the claim or

e) the contractual relationship underlying the claim can be terminated without notice due to payment arrears and tennistown has informed you about the impending transmission.

6.4 tennistown points out that separate data protection regulations apply to the storage and further transmission of data by the aforementioned credit agencies. The customer can obtain information from the aforementioned credit agencies about the stored data concerning them. The respective responsible offices can be inquired about at tennistown.

 

7. Use of Google Analytics and Google Remarketing

7.1 The tennistown website uses Google Analytics and Google Remarketing, web analysis services of Google Inc. Google uses so-called "cookies", text files that are stored on your computer, which enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including your IP address) is transmitted to a server of Google in the USA and stored there.

7.2 tennistown informs you that on this website Google has extended the code "gat._anonymizeIp();" to ensure the anonymisation of your IP address (so-called "IP masking"). This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the agreement on the European Economic Area before transmission to a server of Google in the USA. A unique assignment of the IP address is thus no longer possible. Only in exceptional cases will the full IP address be transmitted to a server of Google in the USA and shortened there.

7.3 On behalf of tennistown, Google Inc. will use this information to evaluate your use of the website, to compile reports on website activities for tennistown and to provide other services related to website usage and internet usage to tennistown. Third parties, including Google, display advertisements on websites on the internet. Third parties, including Google, use stored cookies to display advertisements based on previous visits of a user to the tennistown website.

7.4 Google Inc. may also transfer this information to third parties if required by law or if third parties process this data on behalf of Google Inc. Google Inc. will not link the data obtained in this way with other data from Google Inc. in any case.

7.5 You can prevent the installation of cookies by adjusting the settings of your browser software; however, tennistown points out that in this case you may not be able to use all functions of the tennistown website to their full extent. Furthermore, you can prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) by Google as well as the processing of this data by Google by downloading and installing the browser plugin available at the following link (https://tools.google.com/dlpage/gaoptout?hl=en). Further information can be found at https://tools.google.com/dlpage/gaoptout?hl=en or at https://www.google.com/intl/en/analytics/privacyoverview.html (general information on Google Analytics and data protection).

Alternatively, you can also prevent the collection by clicking on the following link. An opt-out cookie will be set that prevents the future collection of your data when visiting this website: Disable Google Analytics.

 

8. Use of Segmentify

We use components from Segmentify GmbH, Brandenburgische Str. 86/87, 10713 Berlin, on our site. Each time our site is accessed, this component collects and stores data for marketing and optimisation purposes, from which anonymised usage profiles can then be created using cookies under a pseudonym. These usage profiles are analysed by Segmentify and serve to improve and tailor our internet offering through various types of automatically and in real-time generated intelligent product recommendations and other advertisements. Cookies are small text files that are stored locally in the visitor's internet browser cache to enable the recognition of the visitor's internet browser. The data collected in this way will not be used to personally identify the visitor of our website without the separately granted express consent of the visitor. Furthermore, this data will not be merged with personal data and not with data about the holder of the pseudonym. If you do not agree with the collection and analysis of your data, you can restrict or completely prevent the use of cookies in your web browser settings. However, we point out that in this case you may not be able to use all functions of this website to their full extent.

 

8a. Use of loopingo

For our voucher offers, we use the services of loopingo GmbH, Nymphenburgerstr. 12, 80335 Munich. To prepare the voucher, we transmit the email address to loopingo in encrypted form (the legal basis for this is Art. 6 para. 1 b, f GDPR). The IP address, which is used by loopingo solely for data security purposes, is usually anonymised after seven days. In addition, we transmit pseudonymised order number, order value with currency, postal code, gender and timestamp to loopingo for the preparation of the offer. For more information on the processing of your data by loopingo, please refer to the online data protection information at https://www.loopingo.com/datenschutz.

 

8b. Use of WebChat Qualiemro and Scope of Data Processing

The AI product consultation is a computer program that answers questions about the products of tennistown GmbH in an online dialogue. The scope of the information is limited to information about the products and services of tennistown GmbH. To ensure optimal service for the product information requested by the customer, personal data will also be requested. The AI product consultation is additionally monitored by employees to ensure the quality of the consultation. The processing is fully automated based on text analysis and machine learning, as well as through the monitoring and control of employees.

Legal Basis for Data Processing

The described processing is based on Art. 6 para. 1 lit. f GDPR. The legitimate interest lies in providing an efficient and user-friendly consultation on the services of tennistown GmbH.

Duration of Storage

Qualimero stores your data for a period of 90 days. After that, your data will be deleted at Qualimero. tennistown GmbH may store your data until your request is fulfilled and – in case there are follow-up questions – for an additional 6 months. If your request results in an order, the data will be stored longer for this purpose. -Specification Customer-.

Right to Object, Removal and Revocation

The user has the option to stop the processing of the data at any time by not continuing the dialogue with the AI consultant.

To be able to object to the storage of any captured personal data at any time, contact is required as well as the naming of the data so that an investigation in the data storage for subsequent deletion can take place.

The revocation should be addressed to the contact address mentioned under "Data Protection Officer".

Inclusion of External Service

For the inclusion of this service, we use the service provider Qualimero (Qualimero Technologies GmbH, c/o TechHub.K67, Kasernenstraße 67, 40213 Düsseldorf, Germany). Information on data protection at Qualimero can be found here: https://www.qualimero.com/datenschutzrichtlinien

 

10. Cookies

10.1 tennistown uses cookies that are legally unobjectionable and serve solely to ensure the technical functionality of the shop after your registration (with username and password).

10.2 Cookies are small text files that are stored on your computer. Cookies at tennistown do not contain any personal information about users, but only a code that has no significance outside the services of tennistown. The cookies are stored on your computer's hard drive. This allows tennistown to adapt its internet pages to your interests. Furthermore, tennistown can also measure the effectiveness of a particular advertisement through cookies and control its placement accordingly, so that its placement, for example, depends on the thematic interests of users.

10.3 Some of the cookies used by tennistown are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). The purpose of these cookies is to continue to identify your computer during a visit to the tennistown internet pages when switching from one page to another page of tennistown.
Other cookies remain on your device and allow us or our partner companies to recognise your browser on your next visit (persistent cookies).

10.4 You can disable the storage of cookies through the security settings of your browser. However, this may lead to restrictions in functionality.

 

11. Log Files

11.1 Each time a user accesses the pages of tennistown and each time a file is retrieved, general information about this process is stored in a log file. Specifically, the following data record is stored for each retrieval:

- Name of the retrieved file,
- Date and time of the retrieval,
- Description of the type of web browser used,
- Transmitted data volume,
- the name of your internet service provider as well as
- Message whether the retrieval was successful (status).

These raw data will be deleted after two days.

11.2 tennistown does not link the page accesses and uses stored in the server log with individual persons. The storage serves data security. An evaluation is carried out for internal system-related and statistical purposes to improve the offerings of tennistown exclusively in anonymised form.

 

12. Newsletter

12.1 If you would like to receive the newsletter offered on the website, tennistown needs an email address from you. Any further information is voluntary and will be used to address you personally and to tailor the content of the newsletter personally as well as to clarify any questions regarding the email address.

12.2 For the newsletter dispatch, tennistown uses the so-called double opt-in procedure, i.e. tennistown will only send you the newsletter after you have confirmed your registration via a confirmation email sent to you for this purpose by clicking on the link contained therein. This is to ensure that only you yourself can register as the owner of the specified email address for the newsletter. Your confirmation in this regard must occur promptly after receiving the confirmation email, otherwise your newsletter registration will be automatically deleted from the database of tennistown.

12.3 You can revoke your consent to the storage of the data, the email address and its use for sending the newsletter at any time. For this, you can either send tennistown an informal email to info@tennistown.de or cancel via the link at the end of the newsletter.

 

13. Data Security

All data stored on the servers of tennistown are secured against unauthorized access by means of sequentially arranged security systems. Employees and system service providers of tennistown regularly check the effectiveness of the protection.

 

14. Accessibility of the Data Protection Provisions

You can access and print these data protection provisions from any page of the tennistown websites at the link "https://www.tennistown.shop/privacy.php".

 

15. Revocation of Consent, Right to Information, Right to Object

15.1 You can revoke your consent to the use of your personal data at any time with effect for the future against tennistown.

15.2 You can also object at any time to the creation of usage profiles by tennistown for advertising and market research purposes as well as to the needs-based design of the tennistown websites within the framework of this data protection declaration.

15.3 You have the right at any time to obtain information about the data stored about you (origin and recipients, purpose of storage), a right to correction, blocking and deletion.

15.4 You can revoke your consent and obtain information about the stored data at the following address: tennistown GmbH, Enderstr. 88, 01277 Dresden or info@tennistown.de.

 

As of: 23.02.2026